About MAPAL hospitality management systems

MAPAL’s story goes way back, 30 years to be exact. Back to the days when the Lurueña family embraced Spain’s second largest Burger King franchise, managed by our very own CEO, Jorge Lurueña, alongside his father.

In those days, we didn't hear too much about hospitality technology solutions. Hospitality leaders like you had to do everything on paper, or later, in Excel. We experienced these laborious and inefficient system first-hand, and they only fuelled our desire to improve, innovate, and evolve.

So, it was in 2012 when our company was founded and began investing in hospitality technology solutions at MAPAL. We have been perfecting our products constantly ever since, by listening to our clients and adapting to the current needs of the market, as well as anticipating our sector’s needs for the future.

This vision has recently been supercharged by a private equity investment to help us bring together other best-in-class hospitality software companies.

Today, we are committed to offering the best of hospitality management systems to empower people like you do what you love, even better.

Our values

One team, putting customers at the centre of everything we do.

Humble

We encourage our people to shine and be the best they can be, always with good grace, humility and respect.

Focussed

We are specialists in what we do and dedicated to creating solutions that deliver a real impact for our customers and team. By hospitality, for hospitality.

Welcoming

Being hosts and extending a warm welcome is in our DNA. We have hospitality at heart and strive for its principles of service excellence.

Enterprising

We are progressive, entrepreneurial, and always use our initiative to spot opportunities. We work at pace and avoid the pitfalls of bureaucratic big business. We’re not afraid to learn from our mistakes.

Our purpose

Empowering hospitality people to do more of what they love, even better.

Our mission

To improve the performance of hospitality brands and people through intuitive technology solutions.

Our vision

To become the world’s leading hospitality operating system delivering game-changing innovation to streamline and automate processes through owned and partnered solutions.

Back-of-house software solution for hospitality

Contract catering

We understand the challenges of catering management: providing onsite catering, sometimes on a massive scale, for events, venues, schools, hospitals, stadiums, etc. That’s why we are continually developing software that helps contract caterers streamline their processes, optimise labour and ensure their teams are skilled and compliant to deliver the service your clients expect.

Contract catering software

Full-service restaurant

MAPAL hospitality management systems were created by hospitality, for hospitality. Our founders come from restaurant operations themselves, so we know the challenges you face. Our back-of-house solutions enable our clients to improve productivity, reduce costs and enable you to spend more time doing what you love, even better.

Full-service restaurant software

Hotel and accommodation

MAPAL applications are used in hotel operation management worldwide. So, we understand the challenges and what it takes to make your business a success. We are constantly evolving our range of hospitality management systems to help you become more efficient and improve staff skills, satisfaction and retention, and ultimately, offer great customer service.

Hotel and accommodation software

Pub and bar

We have hospitality running through our veins, so we understand the challenges of running a successful pub or bar business. We are constantly evolving our range of software for bars and pubs to help you manage your team, become more efficient, reduce costs and save time.

Pub and bar management software

Quick-service restaurant

MAPAL has been developing back-office hospitality management systems for fast food restaurants from day one. So, we understand the challenges and what it takes to make your business a success. We are constantly developing our software for quick-service restaurants in line with your requirements to increase sales, reduce costs and provide the best possible customer service.

Quick-service restaurant software

Work with us

Our diverse team of specialists have hospitality running through their veins. Join us and do what you love, and have fun while you're doing it!

Go to careers

Helping us to realise our potential and funding our growth

Learn more