{"id":3041,"date":"2022-04-08T10:29:34","date_gmt":"2022-04-08T09:29:34","guid":{"rendered":"https:\/\/mapalstg.wpengine.com\/fr\/?post_type=resource&p=3041"},"modified":"2026-08-26T12:56:14","modified_gmt":"2026-08-26T11:56:14","slug":"bastard-burgers-conformite-operations-compliance-mapal","status":"publish","type":"resource","link":"https:\/\/mapal-os.com\/fr\/securite-alimentaire\/bastard-burgers-conformite-operations-compliance-mapal\/","title":{"rendered":"Bastard Burgers adopte Compliance by Mapal"},"content":{"rendered":"\n
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Lanc\u00e9 en 2016, la marque Bastard Burgers fut cr\u00e9\u00e9e par un groupe de cinq amis qui souhaitaient ouvrir une \u00e9choppe \u00e0 burgers dans la ville de Lule\u00e5 en Su\u00e8de. Ces derniers n’auraient jamais imagin\u00e9 que cette id\u00e9e deviendrait aujourd\u2019hui, une marque multisite dot\u00e9e de 53 restaurants, avec la perspective de 30 nouvelles ouvertures pour la fin de l\u2019ann\u00e9e 2022.\u00a0\u00a0<\/p>\n\n\n\n

Le d\u00e9fi : comment se d\u00e9velopper tout en maintenant les standards de l\u2019entreprise ?<\/h2>\n\n\n\n

Les cinq fondateurs, avec, \u00e0 la t\u00eate du groupe, Simon Wanler, sont d\u00e9sormais connus en interne comme les “OG”, \u00e0 savoir, les \u201cOriginal Gangsters\u201d. Ils sont convaincus que la culture d’entreprise se construit en interne et pr\u00f4nent, depuis le d\u00e9but, des valeurs puissantes<\/strong>.\u00a0\u00a0\u00a0<\/p>\n\n\n\n

Ricardo Moses, directeur national pour la Su\u00e8de, a commenc\u00e9 \u00e0 travailler sur site\u00a0et a rapidement progress\u00e9 dans l’entreprise. Par ailleurs, il explique que l’ascension fulgurante de la marque f\u00fbt \u00e9galement accompagn\u00e9e d’un d\u00e9fi de taille : s’assurer que chaque nouvelle enseigne soit align\u00e9e et conformes aux standards des autres sites<\/strong>. La marque avait besoin d’un outil capable de standardiser les op\u00e9rations quotidiennes, mais aussi les normes de la marque, les contr\u00f4les de s\u00e9curit\u00e9 alimentaire, etc.\u00a0\u00a0<\/p>\n\n\n\n

“Nous rions bien de l’\u00e9poque o\u00f9 nous faisions tout sur papier”, se rappelle Richard. “Au fur et \u00e0 mesure que l’entreprise se d\u00e9veloppait, il nous est apparu crucial de pr\u00e9server les valeurs de notre marque et notre fa\u00e7on de faire. Nous avions besoin d’un syst\u00e8me facile \u00e0 utiliser, qui puisse accompagner notre d\u00e9veloppement.”\u00a0\u00a0<\/strong><\/p>\n\n\n\n

La solution ? Digitaliser et standardiser les op\u00e9rations du quotidien avec Compliance !<\/h2>\n\n\n\n

En 2018, l’enseigne Bastard Burgers s’est alors tourn\u00e9e vers Compliance by Mapal (anciennement GetCompliant). L’entreprise a ainsi pu digitaliser toutes ses proc\u00e9dures et contr\u00f4les du quotidien au sein d\u2019une application mobile et conviviale.\u00a0\u00a0\u00a0<\/strong><\/p>\n\n\n\n

Tous les d\u00e9partements de l’entreprise ont acc\u00e8s \u00e0 Compliance pour contr\u00f4ler les diff\u00e9rents aspects relatifs\u00a0aux\u00a0normes et \u00e0\u00a0qualit\u00e9. Le principal avantage de Compliance ? Selon Ricardo, il permet, avant tout, \u00e0 l’organisation d’avancer dans la bonne direction en aidant la marque \u00e0 standardiser ses processus op\u00e9rationnels.<\/strong><\/p>\n\n\n\n

Compliance permet \u00e9galement de s’assurer que tout le monde se concentre sur les m\u00eames objectifs.\u00a0\u00a0\u00a0<\/p>\n\n\n\n

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Transparence et simplicit\u00e9 pour les \u00e9quipes sur site, les managers et le si\u00e8ge<\/h2>\n\n\n\n

L\u2019outil Compliance by Mapal r\u00e9duit \u00e9galement le temps que les managers doivent consacrer \u00e0 l’accueil et l\u2019onboarding des nouveaux membres d’\u00e9quipe<\/strong> : “Compliance est un outil merveilleux, et en tant que nouvel employ\u00e9 sur site, je n’ai jamais\u00a0eu \u00e0 d\u00e9ranger mon manager pour quoi que ce soit. Tout est tr\u00e8s clair et il n’y a pas de place pour les malentendus.”\u00a0\u00a0<\/p>\n\n\n\n

Les responsables de secteur sont en mesure de surveiller, \u00e0 distance, tout incident potentiel<\/strong>, ce qui leur permet d’\u00eatre plus productifs lors des visites sur place, en se focalisant sur les indicateurs cl\u00e9s de performance et sur les probl\u00e8mes identifi\u00e9s. Du c\u00f4t\u00e9 du si\u00e8ge, les collaborateurs peuvent facilement garantir la conformit\u00e9, ainsi que la qualit\u00e9 de l’ensemble des op\u00e9rations.<\/strong><\/p>\n\n\n\n

Par ici pour d\u00e9couvrir plus de t\u00e9moignages de transformation digitale en restauration<\/a> !<\/p>\n\n\n\n

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Compliance est un outil formidable. Il nous permet de rester conformes en tant qu'organisation et de faire en sorte que tout le monde aille dans la m\u00eame direction, en travaillant pour les m\u00eames objectifs. C'est un \u00e9l\u00e9ment vital pour n'importe quelle organisation.<\/p>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\n\t\t

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Ricardo Moses – Country Manager pour la Su\u00e8de chez Bastard Burgers<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n<\/article>\n\n\n\n

Les r\u00e9sultats:<\/strong><\/h5>\n\n\n\n
    \n
  • Garantir le respect des lois et de la r\u00e9glementation et en assurer son suivi.<\/li>\n\n
  • Garantir la s\u00e9curit\u00e9 alimentaire et l'hygi\u00e8ne sur tous les sites.<\/li>\n\n
  • Avoir la certitude que tous les membres de l'organisation sont align\u00e9s sur les m\u00eames fondamentaux de conformit\u00e9 et de qualit\u00e9.<\/li>\n<\/ul>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n\t\n<\/section>\n","protected":false},"excerpt":{"rendered":"

    D\u00e9couvrez comment le groupe su\u00e9dois en pleine expansion, Bastard Burgers, a pu garantir la conformit\u00e9 de ses op\u00e9rations, gr\u00e2ce \u00e0 Compliance by Mapal ! <\/p>\n","protected":false},"author":45,"featured_media":3042,"template":"resources","meta":{"resource_author_photo":{"attachment_id":0,"blog_id":0},"resource_hero_banner":{"attachment_id":0,"blog_id":0},"resource_webinar_contributors":[],"resource_whitepaper_contributors":[],"case_study_logo":3040,"case_study_client_summary":"Face \u00e0 une p\u00e9riode d\u2019expansion rapide, Bastard Burgers voulait garantir les normes op\u00e9rationnelles et les standards de la marque. L'entreprise avait besoin d'un syst\u00e8me pour l'aider \u00e0 y parvenir, et gr\u00e2ce \u00e0 Compliance by Mapal, c'est chose faite :\u00a0\u00a0","resource_is_gated":false,"event_date":"","event_time":"","event_location_place":"","event_location_street":"","event_status":"","hubspot_form_id":"","download_cta_label":"Download","video_embed_url":"","_mapal_resource_is_blueprint":false,"_mapal_resource_blueprint_key":"","editor_notices":[],"footnotes":"","_mapal_market_applicability":[],"_mapal_localisation_intent":"","_mapal_localisation_intent_reason":"","_mapal_content_proposal_desired_slug":""},"resource_type":[13],"resource_tag":[],"resource_topic":[37],"resource_product":[49],"class_list":["post-3041","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource_type-case-study","resource_topic-securite-alimentaire","resource_product-compliance"],"yoast_head":"\nBastard Burgers adopte Compliance by Mapal | Tendances de l\u2019h\u00f4tellerie-restauration| Mapal France<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez comment le groupe su\u00e9dois en pleine expansion, Bastard Burgers, a pu garantir la conformit\u00e9 de ses op\u00e9rations, gr\u00e2ce \u00e0 Compliance by Mapal ! 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