{"id":3566,"date":"2022-07-20T12:42:31","date_gmt":"2022-07-20T11:42:31","guid":{"rendered":"https:\/\/mapalstg.wpengine.com\/fr\/?page_id=3566"},"modified":"2026-08-26T12:58:59","modified_gmt":"2026-08-26T11:58:59","slug":"standards-marque","status":"publish","type":"page","link":"https:\/\/mapal-os.com\/fr\/gestion-entreprise\/standards-marque\/","title":{"rendered":"Garantir les standards de marque"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull is-light mapal-pattern-pillar-topic mapal-pattern-hero-banner\" style=\"min-height:420px;aspect-ratio:unset;\"><img loading=\"lazy\" decoding=\"async\" width=\"2122\" height=\"1412\" class=\"wp-block-cover__image-background wp-image-3565 size-full\" alt=\"\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/10\/2026\/08\/GettyImages-1181032306.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/mapal-os.com\/fr\/wp-content\/uploads\/sites\/10\/2026\/08\/GettyImages-1181032306.jpg 2122w, https:\/\/mapal-os.com\/fr\/wp-content\/uploads\/sites\/10\/2026\/08\/GettyImages-1181032306-300x200.jpg 300w, https:\/\/mapal-os.com\/fr\/wp-content\/uploads\/sites\/10\/2026\/08\/GettyImages-1181032306-1024x681.jpg 1024w, https:\/\/mapal-os.com\/fr\/wp-content\/uploads\/sites\/10\/2026\/08\/GettyImages-1181032306-768x511.jpg 768w, https:\/\/mapal-os.com\/fr\/wp-content\/uploads\/sites\/10\/2026\/08\/GettyImages-1181032306-1536x1022.jpg 1536w, https:\/\/mapal-os.com\/fr\/wp-content\/uploads\/sites\/10\/2026\/08\/GettyImages-1181032306-2048x1363.jpg 2048w\" sizes=\"auto, (max-width: 2122px) 100vw, 2122px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-contrast-bg-background-color has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<p class=\"has-text-align-center has-large-font-size wp-block-paragraph\">Garantir les standards de marque<\/p>\n<\/div><\/div>\n\n\n\n<section class=\"wp-block-mapal-vertical-section alignfull vertical-section mapal-pattern-pillar-topic mapal-pattern-cards-list-blog-cards is-layout-flow wp-block-mapal-vertical-section-is-layout-flow\">\n<div class=\"wp-block-cover alignfull is-light vertical-section__container\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div class=\"wp-block-group vertical-section__row is-layout-grid wp-container-core-group-is-layout-79dc550c wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group vertical-section__content is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n<p class=\"is-style-text-sm has-secondary-4-color has-text-color wp-block-paragraph\">Mes challenges au quotidien ?<\/p>\n\n\n\n<h1 class=\"wp-block-heading is-style-heading-1\">&#8220;Garantir les standards de marque sur l&#8217;ensemble de mes sites&#8221;<\/h1>\n\n\n\n<h2 class=\"wp-block-heading is-style-heading-2\">\u201cAm\u00e9liorer la gestion de mon entreprise en garantissant le respect des standards de marque\u201d<\/h2>\n\n\n\n<h2 class=\"wp-block-heading is-style-heading-2\">Pourquoi est-il essentiel de garantir les standards de marque en restauration ?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En restauration, les standards de marque sont indispensables au succ\u00e8s d\u2019une entreprise. En effet, chaque marque se distingue selon sa structure, ses exigences et ses valeurs. Parmi les normes relatives au secteur de la restauration, celles qui se rapportent \u00e0 l\u2019hygi\u00e8ne et \u00e0 la s\u00e9curit\u00e9 sanitaire sont bien \u00e9videmment les plus importantes.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aussi, en restauration multisite, il est essentiel de diffuser les m\u00eames normes dans l\u2019ensemble des \u00e9tablissements de votre entreprise. C\u2019est pr\u00e9cis\u00e9ment la coh\u00e9rence de votre <a href=\"https:\/\/mapal-os.com\/fr\/gestion-entreprise\">gestion d&#8217;entreprise<\/a> qui garantira, aux yeux de vos clients, la qualit\u00e9 de votre marque.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading is-style-heading-2\">Comment la non-conformit\u00e9 des op\u00e9rations d\u2019un restaurant peut-elle impacter votre activit\u00e9 ?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le non-respect des standards de marque au sein d\u2019un restaurant peut avoir des cons\u00e9quences n\u00e9fastes.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En effet, en cas de non-conformit\u00e9 dans les op\u00e9rations d\u2019un restaurant, vous risquez de :\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-list-dark\">\n<li> \t<p>Proposer des repas ou des boissons dont la qualit\u00e9 varie d&#8217;un \u00e9tablissement \u00e0 l&#8217;autre.\u00a0<\/p> \t<\/li>\n\n<li> \t<p>D\u00e9livrer un service m\u00e9diocre ou incoh\u00e9rent entre les diff\u00e9rents sites, voire au sein d&#8217;une m\u00eame \u00e9quipe.\u00a0<\/p> \t<\/li>\n\n<li> \t<p>Vous exposer \u00e0 des normes de s\u00e9curit\u00e9 alimentaire et d&#8217;hygi\u00e8ne m\u00e9diocres entra\u00eenant des plaintes, des risques ou des contaminations.\u00a0<\/p> \t<\/li>\n\n<li> \t<p>Provoquer des dommages irr\u00e9versibles \u00e0 la r\u00e9putation de votre entreprise et perdre\u00a0des clients.\u00a0<\/p> \t<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading is-style-heading-2\">Avec Compliance by Mapal, assurez la conformit\u00e9 et le maintien des standards de votre marque<\/h2>\n\n\n\n<ul class=\"wp-block-list is-style-list-dark\">\n<li>Compliance \u2014 Afin de vous assurer de la conformit\u00e9 du respect des standards de votre marque, tournez-vous vers la technologie et d\u00e9couvrez Compliance by Mapal, notre outil de gestion de la conformit\u00e9. Gr\u00e2ce \u00e0 son syst\u00e8me de checklists digitales, vous pouvez partager l\u2019ensemble des normes et standards de marque \u00e0 respecter. Chaque manager peut \u00e9galement assurer le suivi de chaque t\u00e2che afin d\u2019\u00eatre s\u00fbr que chacun, au sein de son \u00e9quipe, sait ce qu\u2019il doit faire et comment le faire ! Gr\u00e2ce \u00e0 notre solution, les op\u00e9rations de votre restaurant sont facilit\u00e9es et effectu\u00e9es en toute conformit\u00e9, dans le respect des normes.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading is-style-heading-2\">Solutions recommand\u00e9es :<\/h3>\n\n\n\n<div class=\"wp-block-mapal-button-card-list button-card-list wp-block-group is-layout-grid wp-container-mapal-button-card-list-is-layout-2e5fd583 wp-block-mapal-button-card-list-is-layout-grid\">\n\n<div class=\"wp-block-mapal-button-card button-card wp-block-group is-layout-flex wp-block-mapal-button-card-is-layout-flex\">\n\n<div class=\"wp-block-mapal-indicator indicator button-card__indicator is-style-secondary-m\">\n<figure class=\"wp-block-image size-full indicator__image\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"153\" height=\"153\" viewbox=\"0 0 153 153\" fill=\"none\" class=\"wp-image-3498 wp-block-image__svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M75.564 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32.269 134.023 33.6578 135.17 35.3194C142.676 46.1965 147.067 58.9187 147.867 72.1104C148.667 85.3019 145.846 98.4618 139.709 110.166C133.572 121.871 124.352 131.675 113.047 138.52C101.741 145.365 88.7799 148.988 75.564 149Z\" fill=\"#6746CA\"><\/path><path d=\"M105.9 111H44.1329C43.302 111 42.5052 110.665 41.9177 110.07C41.33 109.474 41 108.665 41 107.823V45.1559C41.0057 44.3168 41.3384 43.5141 41.9251 42.9229C42.5121 42.3318 43.3057 41.9998 44.1329 42H105.9C106.721 42.0086 107.507 42.3443 108.086 42.9345C108.667 43.5249 108.995 44.3226 109 45.1559V107.823C109 108.665 108.67 109.474 108.083 110.07C107.495 110.665 106.698 111 105.867 111H105.9ZM47.2333 104.633H102.713V48.3559H47.2333V104.633Z\" fill=\"#6746CA\"><\/path><path d=\"M65.7837 90C64.9592 89.9897 64.171 89.6587 63.5863 89.0768L52.9284 78.414C52.6341 78.119 52.4005 77.7696 52.2414 77.3849C52.082 77.0002 52 76.5878 52 76.1713C52 75.7549 52.082 75.3424 52.2414 74.9577C52.4005 74.5728 52.6341 74.2233 52.9284 73.9289C53.2227 73.6344 53.5723 73.4007 53.9568 73.2412C54.3413 73.082 54.7536 73 55.1698 73C55.586 73 55.9983 73.082 56.383 73.2412C56.7676 73.4007 57.1168 73.6344 57.4114 73.9289L68.0691 84.5917C68.5105 85.0316 68.8124 85.5929 68.9366 86.2035C69.0607 86.8148 69.0018 87.4489 68.7671 88.0271C68.5323 88.6045 68.1322 89.0996 67.6171 89.4512C67.1021 89.8021 66.4948 89.9934 65.8717 90\" fill=\"#6746CA\"><\/path><\/svg><\/figure>\n\n<\/div>\n\n\n\n<p class=\"button-card__text is-style-label-lg wp-block-paragraph\"><strong><a href=\"https:\/\/mapal-os.com\/fr\/solutions\/compliance\">Compliance<\/a><\/strong><\/p>\n\n<\/div>\n\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading is-style-heading-2\">Ressources recommand\u00e9es :<\/h3>\n\n\n\n<div class=\"wp-block-group mapal-pattern-recommended-resources is-layout-constrained wp-container-core-group-is-layout-ca281166 wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\n\n\n<div class=\"wp-block-query mapal-pattern-blog-cards mapal-pattern-curated-resource-query is-layout-flow wp-block-query-is-layout-flow\" data-dp-query-id=\"3082\">\n\n\n<\/div>\n\n<\/div>\n\n\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez comment assurer la gestion efficace de votre entreprise tout en garantissant de respect des standards de votre marque.<\/p>\n","protected":false},"author":45,"featured_media":3567,"parent":3491,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_mapal_is_product_page":false,"_mapal_availability_override_enabled":false,"_mapal_available_markets":[],"_mapal_availability_notice_title":"","_mapal_availability_notice_body":"","_mapal_availability_notice_cta_label":"","_mapal_global_availability_panel_enabled":false,"_mapal_global_availability_panel_use_defaults":true,"_mapal_global_availability_panel_heading":"","_mapal_global_availability_panel_intro":"","_mapal_global_availability_panel_cta_label":"","_mapal_global_availability_panel_cta_mode":"","_mapal_global_availability_panel_hide_missing_regions":false,"editor_notices":[],"_mapal_resource_surface_role":"","footnotes":"","_mapal_market_applicability":[],"_mapal_localisation_intent":"","_mapal_localisation_intent_reason":"","_mapal_content_proposal_desired_slug":""},"class_list":["post-3566","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- 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