{"id":3991,"date":"2021-04-13T20:48:42","date_gmt":"2021-04-13T18:48:42","guid":{"rendered":"https:\/\/mapalstg.wpengine.com\/es\/?post_type=resource&#038;p=3991"},"modified":"2026-09-06T20:23:48","modified_gmt":"2026-09-06T18:23:48","slug":"mapal-incorpora-cloudreputation-a-su-creciente-portfolio-de-productos","status":"publish","type":"resource","link":"https:\/\/mapal-os.com\/es\/recursos\/articulos\/mapal-incorpora-cloudreputation-a-su-creciente-portfolio-de-productos\/","title":{"rendered":"Mapal incorpora Reputation a su creciente portfolio de productos"},"content":{"rendered":"\n<section class=\"wp-block-mapal-vertical-section alignfull vertical-section is-layout-flow wp-block-mapal-vertical-section-is-layout-flow\">\n\t\n\t<div class=\"wp-block-cover alignfull is-light vertical-section__container\">\n\t\t<span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-background-color has-background-dim-100 has-background-dim\"><\/span>\n\t\t<div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n\t\t\t\n\t\t\t<div class=\"wp-block-group vertical-section__row is-layout-grid wp-container-core-group-is-layout-79dc550c wp-block-group-is-layout-grid\">\n\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group vertical-section__content is-layout-constrained wp-block-group-is-layout-constrained\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"wp-block-mapal-content-section content-section wp-block-group mapal-pattern-resource-starter-content\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"wp-block-columns content-section__columns is-layout-flex wp-container-core-columns-is-layout-c7ebd8d6 wp-block-columns-is-layout-flex\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"wp-block-column wp-block-column--left is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/GettyImages-1149141443-scaled.jpg\" alt=\"\" class=\"wp-image-2812\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/GettyImages-1149141443-scaled.jpg 2560w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/GettyImages-1149141443-300x200.jpg 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/GettyImages-1149141443-1024x683.jpg 1024w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/GettyImages-1149141443-768x512.jpg 768w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/GettyImages-1149141443-1536x1024.jpg 1536w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/GettyImages-1149141443-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mapal Software<\/strong>, desarrollador y proveedor de software de hosteler\u00eda europeo con sede en Madrid, adquiere el software estadounidense\u00a0<strong>Reputation<\/strong>. La firma est\u00e1 respaldada por\u00a0<a href=\"https:\/\/mapalsoftware.com\/providence-strategic-growth-invierte-en-mapal-desarrollador-y-proveedor-de-software-lider-en-el-sector-de-la-restauracion\/\" target=\"_blank\" rel=\"noopener noreferrer\">Providence Strategic Growth<\/a>\u00a0(\u00abPSG\u00bb), la filial de crecimiento de Providence Equity Partners.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mapal-os.com\/es\/soluciones\/reputation\" target=\"_blank\">Reputation<\/a>es una herramienta de reputaci\u00f3n para restaurantes y hoteles que obtiene y analiza datos de redes sociales y de sitios web de recomendaciones. Permite a los usuarios gestionar las respuestas, as\u00ed como analizar el sentimiento y el contenido de textos e im\u00e1genes gracias a su potente tecnolog\u00eda de inteligencia artificial, al sistema de aprendizaje autom\u00e1tico y sus algoritmos de reconocimiento de im\u00e1genes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta operaci\u00f3n es la \u00faltima de una serie de adquisiciones e inversiones que ha realizado Mapal Software en tecnolog\u00edas complementarias para la hosteler\u00eda con el fin de combinar soluciones para crear un conjunto de productos potentes e integrados. Esta reciente transacci\u00f3n sigue la estela de la adquisici\u00f3n de\u00a0<a href=\"https:\/\/www.flowhospitalitytraining.co.uk\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\">Flow Hospitality Training<\/a>, con sede en el Reino Unido, el pasado mes de diciembre.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Jorge Lurue\u00f1a<\/strong>, fundador y CEO de Mapal: \u00abEsta adquisici\u00f3n a\u00f1ade otra importante herramienta al conjunto de productos que podemos ofrecer a nuestros clientes. Armand y Alex han desarrollado una herramienta incre\u00edble que es muy necesaria en el mercado. Ambos negocios se han construido sobre la base de que la ciencia de los datos puede proporcionar las claves para mejorar el rendimiento empresarial. Adem\u00e1s de poner a disposici\u00f3n de nuestros clientes esta nueva herramienta, esta operaci\u00f3n nos permitir\u00e1 seguir enriqueciendo nuestra soluci\u00f3n de Business Intelligence con todos los datos del negocio ya sean internos o externos\u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Armand Ruiz<\/strong>, fundador de Reputation: \u00abHace cuatro a\u00f1os nos propusimos la misi\u00f3n de simplificar el proceso de gesti\u00f3n y an\u00e1lisis de las revisiones e interacciones sociales para los hoteleros y restauradores. Cuando conocimos a Jorge y al equipo de Mapal, supimos que era la asociaci\u00f3n perfecta para ayudar a llevar a Reputation a nivel mundial como parte de su viaje de crecimiento\u00bb.<\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n\t\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Mapal Software, desarrollador y proveedor de software de hosteler\u00eda europeo con sede en Madrid, adquiere el software estadounidense CloudReputation.<\/p>\n","protected":false},"author":45,"featured_media":3992,"template":"resources","meta":{"resource_author_photo":{"attachment_id":0,"blog_id":0},"resource_hero_banner":{"attachment_id":0,"blog_id":0},"resource_webinar_contributors":[],"resource_whitepaper_contributors":[],"case_study_logo":0,"case_study_client_summary":"","resource_is_gated":false,"event_date":"","event_time":"","event_location_place":"","event_location_street":"","event_status":"","hubspot_form_id":"","download_cta_label":"Download","video_embed_url":"","_mapal_resource_is_blueprint":false,"_mapal_resource_blueprint_key":"","editor_notices":[],"_mapal_resource_surface_role":"","footnotes":"","_mapal_market_applicability":[],"_mapal_localisation_intent":"","_mapal_localisation_intent_reason":"","_mapal_content_proposal_desired_slug":""},"resource_type":[14],"resource_tag":[],"resource_topic":[],"resource_product":[51,47],"class_list":["post-3991","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource_type-articles","resource_product-reputation","resource_product-workforce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - 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