{"id":2915,"date":"2021-11-30T17:50:37","date_gmt":"2021-11-30T16:50:37","guid":{"rendered":"https:\/\/mapalstg.wpengine.com\/es\/?post_type=resource&#038;p=2915"},"modified":"2026-09-07T09:37:02","modified_gmt":"2026-09-07T07:37:02","slug":"el-auge-de-las-dark-kitchens-recetas-para-el-exito","status":"publish","type":"resource","link":"https:\/\/mapal-os.com\/es\/recursos\/libros-blancos\/el-auge-de-las-dark-kitchens-recetas-para-el-exito\/","title":{"rendered":"El auge de las dark kitchens: recetas para el \u00e9xito"},"content":{"rendered":"\n<section class=\"wp-block-mapal-vertical-section alignfull vertical-section is-layout-flow wp-block-mapal-vertical-section-is-layout-flow\">\n<div class=\"wp-block-cover alignfull is-light vertical-section__container\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div class=\"wp-block-group vertical-section__row is-layout-grid wp-container-core-group-is-layout-79dc550c wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group vertical-section__content is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-mapal-content-section content-section wp-block-group mapal-pattern-resource-starter-content\">\n<div class=\"wp-block-columns content-section__columns is-layout-flex wp-container-core-columns-is-layout-c7ebd8d6 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column wp-block-column--left is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"400\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ES_El_auge_de_las_dark_kitchens__recetas_para_el_e__xito_WP_TYPO3.png\" alt=\"\" class=\"wp-image-2912\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/ES_El_auge_de_las_dark_kitchens__recetas_para_el_e__xito_WP_TYPO3.png 1200w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/ES_El_auge_de_las_dark_kitchens__recetas_para_el_e__xito_WP_TYPO3-300x100.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/ES_El_auge_de_las_dark_kitchens__recetas_para_el_e__xito_WP_TYPO3-1024x341.png 1024w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/ES_El_auge_de_las_dark_kitchens__recetas_para_el_e__xito_WP_TYPO3-768x256.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">En 2020 las ventas en formato&nbsp;delivery&nbsp;aumentaron un 48%&nbsp;en Espa\u00f1a. Esta opci\u00f3n permiti\u00f3&nbsp;que,&nbsp;a pesar de las restricciones, muchos restaurantes&nbsp;pudieran <a href=\"https:\/\/mapal-os.com\/es\/soluciones\/paquete-de-operaciones\">seguir operando y creciendo<\/a>,&nbsp;pero&nbsp;tambi\u00e9n que nuevos&nbsp;modelos y&nbsp;operadores de restauraci\u00f3n pudieran abrirse paso al mercado.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El negocio de las&nbsp;dark&nbsp;kitchens&nbsp;est\u00e1&nbsp;en pleno crecimiento y ofrece al sector&nbsp;un&nbsp;amplio abanico de posibilidades. Se estima que&nbsp;en 2021&nbsp;supere los 900 millones&nbsp;de euros&nbsp;solo&nbsp;en&nbsp;nuestro pa\u00eds, y los 1.300 millones en 2023.&nbsp;<\/p>\n\n\n\n<h2 id=\"h-en-este-nbsp-whitepaper-nbsp-encontraras-nbsp\" class=\"wp-block-heading is-style-heading-5\"><strong>En este&nbsp;whitepaper&nbsp;encontrar\u00e1s:&nbsp;<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list is-style-list-dark\">\n<li>Qu\u00e9 es una dark kitchen<\/li>\n\n\n\n<li>Las ventajas e inconvenientes de las dark kitchens<\/li>\n\n\n\n<li>Los pros y contras a la hora de trabajar con agregadores de delivery<\/li>\n\n\n\n<li>Qu\u00e9 hay que tener en cuenta a la hora de montar una dark kitchen<\/li>\n\n\n\n<li>Qu\u00e9 herramientas digitales pueden ayudarte a gestionar una dark kitchen<\/li>\n<\/ul>\n\n\n\n<h2 id=\"h-colaboran-en-este-webinar\" class=\"wp-block-heading is-style-heading-6\">COLABORAN EN ESTE WEBINAR<\/h2>\n\n\n\n<div class=\"wp-block-mapal-logo-cards logo-cards wp-block-group mapal-pattern-logo-cards is-layout-grid wp-container-mapal-logo-cards-is-layout-f343dcd6 wp-block-mapal-logo-cards-is-layout-grid\">\n<div class=\"wp-block-mapal-review-button review-button\">\n<figure class=\"wp-block-image size-full review-button__image\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"300\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/think_hospitality.png\" alt=\"Think Hospitality\" class=\"wp-image-2913\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/think_hospitality.png 500w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/think_hospitality-300x180.png 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"h-descargar-la-guia-completa\" class=\"wp-block-heading is-style-heading-4\">Descargar la gu\u00eda completa<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Las dark kitchens est\u00e1n transformando la hosteler\u00eda y abriendo nuevas oportunidades de crecimiento. Este whitepaper explica c\u00f3mo funcionan, sus ventajas y desaf\u00edos, y las claves para lanzar y gestionar una operaci\u00f3n de delivery eficiente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a class=\"btn btn-themed\" href=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ES_DarkKitchens_2021_12_01_v2.pdf\">Descargar la gu\u00eda de dark kitchens<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Conoce c\u00f3mo funcionan las dark kitchens, los pros y contras, y c\u00f3mo operadores como Del Poble gestionan las suyas.<\/p>\n","protected":false},"author":45,"featured_media":2916,"template":"resources","meta":{"resource_author_photo":{"attachment_id":0,"blog_id":0},"resource_webinar_contributors":[],"resource_whitepaper_contributors":[],"case_study_logo":0,"case_study_client_summary":"","resource_is_gated":false,"event_date":"","event_time":"","event_location_place":"","event_location_street":"","event_status":"","hubspot_form_id":"","download_cta_label":"Download","video_embed_url":"","_mapal_resource_is_blueprint":false,"_mapal_resource_blueprint_key":"","editor_notices":[],"footnotes":"","_mapal_market_applicability":[],"_mapal_localisation_intent":"","_mapal_localisation_intent_reason":"","_mapal_content_proposal_desired_slug":""},"resource_type":[45],"resource_tag":[],"resource_topic":[],"resource_product":[49,48,47],"class_list":["post-2915","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource_type-whitepaper","resource_product-compliance","resource_product-easilys-fb","resource_product-workforce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.1) - 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