{"id":2910,"date":"2021-11-29T11:51:54","date_gmt":"2021-11-29T10:51:54","guid":{"rendered":"https:\/\/mapalstg.wpengine.com\/es\/?post_type=resource&#038;p=2910"},"modified":"2026-09-06T20:23:47","modified_gmt":"2026-09-06T18:23:47","slug":"2022-outlook-predicciones-y-planes-para-el-proximo-ano","status":"publish","type":"resource","link":"https:\/\/mapal-os.com\/es\/recursos\/webinars\/2022-outlook-predicciones-y-planes-para-el-proximo-ano\/","title":{"rendered":"2022 Outlook: Predicciones y planes para el pr\u00f3ximo a\u00f1o"},"content":{"rendered":"\n<section class=\"wp-block-mapal-vertical-section alignfull vertical-section is-layout-flow wp-block-mapal-vertical-section-is-layout-flow\">\n\t\n\t<div class=\"wp-block-cover alignfull is-light vertical-section__container\">\n\t\t<span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-background-color has-background-dim-100 has-background-dim\"><\/span>\n\t\t<div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n\t\t\t\n\t\t\t<div class=\"wp-block-group vertical-section__row is-layout-grid wp-container-core-group-is-layout-79dc550c wp-block-group-is-layout-grid\">\n\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group vertical-section__content is-layout-constrained wp-block-group-is-layout-constrained\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"wp-block-mapal-content-section content-section wp-block-group mapal-pattern-resource-starter-content\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"wp-block-columns content-section__columns is-layout-flex wp-container-core-columns-is-layout-c7ebd8d6 wp-block-columns-is-layout-flex\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"wp-block-column wp-block-column--left is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"400\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/2022_OUTLOOK_-_ES_-_NO_DATE_1200X400.png\" alt=\"\" class=\"wp-image-2903\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2022_OUTLOOK_-_ES_-_NO_DATE_1200X400.png 1200w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2022_OUTLOOK_-_ES_-_NO_DATE_1200X400-300x100.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2022_OUTLOOK_-_ES_-_NO_DATE_1200X400-1024x341.png 1024w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2022_OUTLOOK_-_ES_-_NO_DATE_1200X400-768x256.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Tras un 2021 lleno de retos, desde Mapal hemos querido analizar qu\u00e9 <strong>tendencias y <\/strong><a href=\"https:\/\/mapal-os.com\/es\/soluciones\">novedades<\/a>veremos aparecer a lo largo del <strong>2022\u202fen el sector de la hosteler\u00eda<\/strong>.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para ello, hemos contado con grandes profesionales del sector como <strong>Armand Not\u00f3<\/strong>, Group Experiences Director de Mahou San Miguel, y <strong>Diego Cabrera<\/strong>, socio y fundador de Twist de Naranja, Salmon Guru y Viva Madrid.\u00a0<\/p>\n\n\n\n<h5 class=\"wp-block-heading is-style-heading-5\"><strong>Con ellos hemos hablado de:<\/strong><\/h5>\n\n\n\n<ul class=\"wp-block-list is-style-list-dark\">\n<li>Retos y oportunidades para la hosteler\u00eda<\/li>\n\n<li>Cambios en perfiles de consumidor y patrones de consumo<\/li>\n\n<li>Tendencias<\/li>\n\n<li>Innovaci\u00f3n y tecnolog\u00eda<\/li>\n\n<li>C\u00f3mo dise\u00f1ar experiencias para dar a conocer nuestro producto y marca<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Predicciones y planes para el pr\u00f3ximo a\u00f1o - MAPAL Group y Armand Not\u00f3\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/hs2DI6qb0hU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Predicciones y planes para el pr\u00f3ximo a\u00f1o - MAPAL Group y Diego Cabrera\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ishYOMWPbIc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-mapal-contributors contributors-block wp-block-group is-layout-flow wp-block-mapal-contributors-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-88565953 wp-block-group-is-layout-flex\">\n<p class=\"is-style-label-md wp-block-paragraph\"><strong>COLABORADORES E INVITADOS A ESTE WEBINAR<\/strong><\/p>\n\n\n\n<div class=\"wp-block-mapal-contributors-list contributors-list wp-block-group is-layout-flow wp-block-mapal-contributors-list-is-layout-flow\">\n<div class=\"wp-block-mapal-contributor-item contributor-item wp-block-group is-nowrap is-layout-flex wp-container-mapal-contributor-item-is-layout-eb8074cb wp-block-mapal-contributor-item-is-layout-flex\">\n<figure class=\"wp-block-image size-thumbnail contributor-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"271\" height=\"271\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/carlos.png\" alt=\"\" class=\"wp-image-2904\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/carlos.png 271w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/carlos-150x150.png 150w\" sizes=\"auto, (max-width: 271px) 100vw, 271px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-88565953 wp-block-group-is-layout-flex\">\n<p class=\"is-style-label-md wp-block-paragraph\"><strong>Carlos Gamallo<\/strong><\/p>\n\n\n\n<p class=\"is-style-text-sm wp-block-paragraph\"><em>COO MAPAL Group<\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-mapal-contributor-item contributor-item wp-block-group is-nowrap is-layout-flex wp-container-mapal-contributor-item-is-layout-eb8074cb wp-block-mapal-contributor-item-is-layout-flex\">\n<figure class=\"wp-block-image size-thumbnail contributor-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Armand_Noto__1_.png\" alt=\"\" class=\"wp-image-2905\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Armand_Noto__1_.png 500w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Armand_Noto__1_-300x300.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Armand_Noto__1_-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-88565953 wp-block-group-is-layout-flex\">\n<p class=\"is-style-label-md wp-block-paragraph\"><strong>Armand Not\u00f3<\/strong><\/p>\n\n\n\n<p class=\"is-style-text-sm wp-block-paragraph\"><em>Group Experiences Director de Mahou San Miguel<\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-mapal-contributor-item contributor-item wp-block-group is-nowrap is-layout-flex wp-container-mapal-contributor-item-is-layout-eb8074cb wp-block-mapal-contributor-item-is-layout-flex\">\n<figure class=\"wp-block-image size-thumbnail contributor-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Diego_Cabrera.png\" alt=\"\" class=\"wp-image-2906\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Diego_Cabrera.png 500w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Diego_Cabrera-300x300.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Diego_Cabrera-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-88565953 wp-block-group-is-layout-flex\">\n<p class=\"is-style-label-md wp-block-paragraph\"><strong>Diego Cabrera<\/strong><\/p>\n\n\n\n<p class=\"is-style-text-sm wp-block-paragraph\"><em>Socio y fundador de Twist de Naranja, Salmon Guru y Viva Madrid<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading is-style-heading-6\">COLABORAN EN ESTE WEBINAR<\/h2>\n\n\n\n<div class=\"wp-block-mapal-logo-cards logo-cards wp-block-group mapal-pattern-logo-cards is-layout-grid wp-container-mapal-logo-cards-is-layout-f343dcd6 wp-block-mapal-logo-cards-is-layout-grid\">\n<div class=\"wp-block-mapal-review-button review-button\">\n<figure class=\"wp-block-image size-full review-button__image\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"590\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/2560px-Mahou-san_miguel_logo.svg.png\" alt=\"Mahou San Miguel\" class=\"wp-image-2907\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2560px-Mahou-san_miguel_logo.svg.png 2560w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2560px-Mahou-san_miguel_logo.svg-300x69.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2560px-Mahou-san_miguel_logo.svg-1024x236.png 1024w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2560px-Mahou-san_miguel_logo.svg-768x177.png 768w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2560px-Mahou-san_miguel_logo.svg-1536x354.png 1536w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/2560px-Mahou-san_miguel_logo.svg-2048x472.png 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-mapal-review-button review-button\">\n<figure class=\"wp-block-image size-full review-button__image\"><img loading=\"lazy\" decoding=\"async\" width=\"468\" height=\"384\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/twist_naranja.jpg\" alt=\"Twist de Naranja\" class=\"wp-image-2908\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/twist_naranja.jpg 468w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/twist_naranja-300x246.jpg 300w\" sizes=\"auto, (max-width: 468px) 100vw, 468px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-mapal-review-button review-button\">\n<figure class=\"wp-block-image size-full review-button__image\"><img loading=\"lazy\" decoding=\"async\" width=\"742\" height=\"742\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/salmon_guru_logo.png\" alt=\"Salmon Guru\" class=\"wp-image-2909\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/salmon_guru_logo.png 742w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/salmon_guru_logo-300x300.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/salmon_guru_logo-150x150.png 150w\" sizes=\"auto, (max-width: 742px) 100vw, 742px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n\t\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Descubre la visi\u00f3n e ideas sobre c\u00f3mo puede ser el 2022 de la mano de de m\u00faltiples l\u00edderes e influencers del sector HORECA.<\/p>\n","protected":false},"author":45,"featured_media":2911,"template":"resources","meta":{"resource_author_photo":{"attachment_id":0,"blog_id":0},"resource_webinar_contributors":[],"resource_whitepaper_contributors":[],"case_study_logo":0,"case_study_client_summary":"","resource_is_gated":false,"event_date":"2021-11-29","event_time":"10:51","event_location_place":"","event_location_street":"","event_status":"on-demand","hubspot_form_id":"","download_cta_label":"Download","video_embed_url":"https:\/\/www.youtube.com\/watch?v=hs2DI6qb0hU","_mapal_resource_is_blueprint":false,"_mapal_resource_blueprint_key":"","editor_notices":[],"footnotes":"","_mapal_market_applicability":[],"_mapal_localisation_intent":"","_mapal_localisation_intent_reason":"","_mapal_content_proposal_desired_slug":""},"resource_type":[15],"resource_tag":[],"resource_topic":[],"resource_product":[],"class_list":["post-2910","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource_type-past-webinar"],"yoast_head":"<!-- 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Descubre an\u00e1lisis, tendencias y mejores pr\u00e1cticas para los negocios de hosteler\u00eda con Mapal Espa\u00f1a.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mapal-os.com\/es\/?post_type=resource&p=2910\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2022 Outlook: Predicciones y planes para el pr\u00f3ximo a\u00f1o | Mapal Espa\u00f1a\" \/>\n<meta property=\"og:description\" content=\"Descubre an\u00e1lisis, tendencias y mejores pr\u00e1cticas para los negocios de hosteler\u00eda.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mapal-os.com\/es\/?post_type=resource&amp;p=2910\" \/>\n<meta property=\"og:site_name\" content=\"Mapal Espa\u00f1a\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-06T18:23:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mapal.wpengine.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/MicrosoftTeams-image__96_.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"754\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mapal-os.com\\\/es\\\/?post_type=resource&p=2910\",\"url\":\"https:\\\/\\\/mapal-os.com\\\/es\\\/?post_type=resource&p=2910\",\"name\":\"2022 Outlook: Predicciones y planes para el pr\u00f3ximo a\u00f1o | Tendencias en la Hosteler\u00eda | Mapal Espa\u00f1a\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mapal-os.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mapal-os.com\\\/es\\\/?post_type=resource&p=2910#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mapal-os.com\\\/es\\\/?post_type=resource&p=2910#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mapal-os.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2026\\\/08\\\/MicrosoftTeams-image__96_.png\",\"datePublished\":\"2021-11-29T10:51:54+00:00\",\"dateModified\":\"2026-09-06T18:23:47+00:00\",\"description\":\"Descubre la visi\u00f3n e ideas sobre c\u00f3mo puede ser el 2022 de la mano de de m\u00faltiples l\u00edderes e influencers del sector HORECA. 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