{"id":2832,"date":"2021-06-03T17:23:46","date_gmt":"2021-06-03T15:23:46","guid":{"rendered":"https:\/\/mapalstg.wpengine.com\/es\/?post_type=resource&#038;p=2832"},"modified":"2026-09-09T10:09:40","modified_gmt":"2026-09-09T08:09:40","slug":"como-maximizar-tu-negocio-en-verano","status":"publish","type":"resource","link":"https:\/\/mapal-os.com\/es\/recursos\/webinars\/como-maximizar-tu-negocio-en-verano\/","title":{"rendered":"C\u00f3mo maximizar tu negocio en verano"},"content":{"rendered":"\n<section class=\"wp-block-mapal-vertical-section alignfull vertical-section is-layout-flow wp-block-mapal-vertical-section-is-layout-flow\">\n\t\n\t<div class=\"wp-block-cover alignfull is-light vertical-section__container\">\n\t\t<span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-background-color has-background-dim-100 has-background-dim\"><\/span>\n\t\t<div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n\t\t\t\n\t\t\t<div class=\"wp-block-group vertical-section__row is-layout-grid wp-container-core-group-is-layout-79dc550c wp-block-group-is-layout-grid\">\n\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group vertical-section__content is-layout-constrained wp-block-group-is-layout-constrained\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"wp-block-mapal-content-section content-section wp-block-group mapal-pattern-resource-starter-content\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"wp-block-columns content-section__columns is-layout-flex wp-container-core-columns-is-layout-c7ebd8d6 wp-block-columns-is-layout-flex\">\n\t\t\t\t\t<div class=\"wp-block-column wp-block-column--left is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"400\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Como_maximizar_tu_negocio_en_verano_-_ES_-__HEADER_TYPO3_-_1200X400.png\" alt=\"\" class=\"wp-image-2827\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Como_maximizar_tu_negocio_en_verano_-_ES_-__HEADER_TYPO3_-_1200X400.png 1200w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Como_maximizar_tu_negocio_en_verano_-_ES_-__HEADER_TYPO3_-_1200X400-300x100.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Como_maximizar_tu_negocio_en_verano_-_ES_-__HEADER_TYPO3_-_1200X400-1024x341.png 1024w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Como_maximizar_tu_negocio_en_verano_-_ES_-__HEADER_TYPO3_-_1200X400-768x256.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"C\u00f3mo maximizar tu negocio en verano\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/g4sB7o--Pvo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p class=\"wp-block-paragraph\">La pandemia ha provocado una enorme interrupci\u00f3n en el negocio de las empresas hosteleras espa\u00f1olas, ya que nuestros turistas han tenido que quedarse en casa. Ahora que nuestros vecinos europeos\u00a0han retomado los viajes, \u00bfc\u00f3mo podemos prepararnos para un verano impredecible?\u00a0<\/p>\n\n<p class=\"wp-block-paragraph\">En este webinar analizamos las condiciones actuales del mercado y c\u00f3mo maximizar el comercio este verano con expertos del <a href=\"https:\/\/mapal-os.com\/es\/\">sector de la hosteler\u00eda<\/a>.\u00a0<\/p>\n\n<h4 class=\"wp-block-heading is-style-heading-5\"><strong>En este webinar hablamos de:<\/strong><\/h4>\n\n<ul class=\"wp-block-list is-style-list-dark\">\n<li>La situaci\u00f3n actual del mercado espa\u00f1ol de la hosteler\u00eda y hacia d\u00f3nde va en el futuro.<\/li>\n\n<li>Los mejores consejos para maximizar el comercio durante la temporada de verano.<\/li>\n\n<li>C\u00f3mo lidiar con la estacionalidad en la hosteler\u00eda.<\/li>\n\n<li>Las terrazas: consejos claves para aprovecharlas al m\u00e1ximo.<\/li>\n<\/ul>\n\n<div class=\"wp-block-mapal-contributors contributors-block wp-block-group is-layout-flow wp-block-mapal-contributors-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-88565953 wp-block-group-is-layout-flex\">\n<p class=\"is-style-label-md wp-block-paragraph\"><strong>PARTICIPAN EN ESTE WEBINAR<\/strong><\/p>\n\n\n\n<div class=\"wp-block-mapal-contributors-list contributors-list wp-block-group is-layout-flow wp-block-mapal-contributors-list-is-layout-flow\">\n<div class=\"wp-block-mapal-contributor-item contributor-item wp-block-group is-nowrap is-layout-flex wp-container-mapal-contributor-item-is-layout-eb8074cb wp-block-mapal-contributor-item-is-layout-flex\">\n<figure class=\"wp-block-image size-thumbnail contributor-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Eva_Ballarin_.png\" alt=\"\" class=\"wp-image-2828\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Eva_Ballarin_.png 500w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Eva_Ballarin_-300x300.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Eva_Ballarin_-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-88565953 wp-block-group-is-layout-flex\">\n<p class=\"is-style-label-md wp-block-paragraph\"><strong>Eva Ballarin<\/strong><\/p>\n\n\n\n<p class=\"is-style-text-sm wp-block-paragraph\"><em>Tourism &amp; Horeca industry expert<\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-mapal-contributor-item contributor-item wp-block-group is-nowrap is-layout-flex wp-container-mapal-contributor-item-is-layout-eb8074cb wp-block-mapal-contributor-item-is-layout-flex\">\n<figure class=\"wp-block-image size-thumbnail contributor-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"176\" height=\"176\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Carlos_Gamallo.png\" alt=\"\" class=\"wp-image-2802\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Carlos_Gamallo.png 176w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Carlos_Gamallo-150x150.png 150w\" sizes=\"auto, (max-width: 176px) 100vw, 176px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-88565953 wp-block-group-is-layout-flex\">\n<p class=\"is-style-label-md wp-block-paragraph\"><strong>Carlos Gamallo<\/strong><\/p>\n\n\n\n<p class=\"is-style-text-sm wp-block-paragraph\"><em>COO of MAPAL Group<\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-mapal-contributor-item contributor-item wp-block-group is-nowrap is-layout-flex wp-container-mapal-contributor-item-is-layout-eb8074cb wp-block-mapal-contributor-item-is-layout-flex\">\n<figure class=\"wp-block-image size-thumbnail contributor-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Laura_de_Vega.png\" alt=\"\" class=\"wp-image-2829\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Laura_de_Vega.png 500w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Laura_de_Vega-300x300.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Laura_de_Vega-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-88565953 wp-block-group-is-layout-flex\">\n<p class=\"is-style-label-md wp-block-paragraph\"><strong>Laura de Vega Gonzalez<\/strong><\/p>\n\n\n\n<p class=\"is-style-text-sm wp-block-paragraph\"><em>Head of Global F&amp;B, Melia Hotels<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<p class=\"is-style-heading-6 wp-block-paragraph\">COLABORAN<\/p>\n\n<div class=\"wp-block-mapal-logo-cards logo-cards wp-block-group mapal-pattern-logo-cards is-layout-grid wp-container-mapal-logo-cards-is-layout-f343dcd6 wp-block-mapal-logo-cards-is-layout-grid\">\n<div class=\"wp-block-mapal-review-button review-button\">\n<figure class=\"wp-block-image size-full review-button__image\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"500\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Melia_Logo.png\" alt=\"Melia Hotels\" class=\"wp-image-2830\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Melia_Logo.png 900w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Melia_Logo-300x167.png 300w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/Melia_Logo-768x427.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-mapal-review-button review-button\">\n<figure class=\"wp-block-image size-full review-button__image\"><img loading=\"lazy\" decoding=\"async\" width=\"357\" height=\"120\" src=\"https:\/\/mapal-os.com\/wp-content\/uploads\/sites\/11\/2026\/08\/logo-EvaBallarin-357x120c.png\" alt=\"EvaBallarin.com\" class=\"wp-image-2831\" srcset=\"https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/logo-EvaBallarin-357x120c.png 357w, https:\/\/mapal-os.com\/es\/wp-content\/uploads\/sites\/11\/2026\/08\/logo-EvaBallarin-357x120c-300x101.png 300w\" sizes=\"auto, (max-width: 357px) 100vw, 357px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n\t\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Analizamos con expertos del sector de la hosteler\u00eda las condiciones del mercado y c\u00f3mo maximizar los beneficios este verano.  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